negative white logo, with transparences

2013

Baxo

Mockup of the business tiket Baxo
Icons baxo
Redesign logo baxo
redesign logo baxo
Collateral mockup, view from the top
Mockup of wine label
detail logo baxo
Grid systeme for logo baxo
Grid systeme for logo baxo
Grid systeme for logo baxo

Identity project.

The two little Baccos and shields are the symbols of power,

prestige and tradition for an old wine identity.

I decided to redesign it, to make it easily understandable, in simplifying it in minimal forms,

but in keeping the structure and the forms.

I invented a new naming, short and incisive, which could remind the god Bacco and the power, in conserving the elegance of the wine : BACXO.

The logo is created ad-hoc, to be completely coordinated of the draw and to be part of it.

 

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